Should you invest $1,000 in Victoria Gold right now?

Before you buy stock in Victoria Gold, consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and Victoria Gold wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $21,058.57!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 38 percentage points since 2013*.

See the Top Stocks * Returns as of 2/20/25

Rating the Big 3 Grocery Stocks

Empire Company Limited (TSX:EMP.A) continues to execute Project Sunrise. Is it enough to keep up with its bigger peers?

| More on:

It’s been a couple of months since Empire Company (TSX:EMP.A) CEO Michael Medline pulled the trigger on its $800 million acquisition of Farm Boy, the Ottawa-based regional grocery-store chain taking the GTA by storm.

At the time of the deal, I’d argued that the acquisition was a necessity because if Sobeys didn’t pounce, Loblaw (TSX:L) or Metro (TSX:MRU) would have.

Empire releases its second-quarter results December 13. All eyes will be on the progress of Project Sunrise, the company’s transformation plan that began in earnest in May 2017.

In the first quarter ended August 4, Sobeys same-store sales increased by 1.8%, excluding pharmacy, with a 15.6% increase in its adjusted earnings per share. It’s not spectacular results, but a step in the right direction for sure.

As part of Project Sunrise, the company plans to generate $500 million in annual savings by May 2020. In the Q1 2019 report, Medline said that Sobeys captured $100 million of the targeted savings in fiscal 2018, and it expects to find another $150 million in savings this year. That leaves $250 million in savings to be found in fiscal 2020 — a very tall order.

While savings tend to gain momentum as changes are made and fully integrated into a business, I’m skeptical Medline can hit $500 million. I’d suggest $400 million in annual cost savings is a more realistic figure. That said, $400 million over 36 months is pretty darn good.

Another plus is the move to discount

In 2018, Sobeys announced that it would convert 25% of its 255 Safeway and Sobeys stores out west into FreshCo locations, the grocery retailer’s discount banner over the next five years with the first two conversions expected to be completed sometime this spring.

The banner change makes a lot of sense because the Safeway stores were underperforming and the discount channel is where the growth is in Canadian food retailing.

Gross margins in the first quarter were 23.4%, 100 basis points lower than in the same quarter a year earlier. Medline believes that it’s turned the corner regarding some of its cost pressures; gross margins should move higher in the second quarter and beyond.

Free cash flow versus its peers

As it says in the headline, I’m not only talking about Empire Company and Sobeys in this article; I’m also comparing it to its two peers. One way to compare the trio of grocery stores is to look at each company’s free cash flow and growth over the past year.

Empire Company’s trailing 12-month free cash flow is $599 million, or 2.45% of sales. Loblaw’s is $1.9 billion, or 4.14% of sales, and Metro’s free cash flow is $413 million, or 2.98% of sales.

Empire Company’s free cash flow has grown 209% over the past 15 months, although most of the gains are from a 50% reduction in capital expenditures. On an operating cash flow basis, the company has seen an increase of 21% over the same period.

Not bad.

Over the last 21 months, Loblaw has seen its free cash flow and operating cash flow decreased by 16% and 7%, respectively. Over the previous 21 months, Loblaw has seen its free cash flow and operating cash flow decreased by 5% and 4%, respectively.

The bottom line on Empire Company stock

If Empire Company can continue to generate savings through Project Sunrise while also boosting the top line through organic same-store sales increases at Sobeys, Safeway, FreshCo and Farmboy, I would say Empire Company is the grocery stock to own heading into 2019.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Will Ashworth has no position in any stocks mentioned.

More on Investing

Close up of an egg in a nest of twigs on grass with RRSP written on it symbolizing a RRSP contribution.
Tech Stocks

2 Stocks I Think RRSP Investors Can Hold Forever

Here's why RRSP owners can consider holding TSX stocks such as Shopify in the registered account right now.

Read more »

Canadian dollars are printed
Dividend Stocks

Is Passive Income From Stocks Legit? Here’s How Much You Can Really Make

You can get about 5% per year in passive income, maybe more with high-yield stocks like Enbridge Inc (TSX:ENB).

Read more »

Canada national flag waving in wind on clear day
Investing

1 Mega Trend Shaping Canadian Investments for 2025

Tariffs are likely to dominate the economic landscape for the time being.

Read more »

dividends grow over time
Dividend Stocks

2 Canadian Value Stocks for 2025

These two value stocks are prime opportunities for investors looking for strength as well as dividends.

Read more »

chart reflected in eyeglass lenses
Dividend Stocks

TFSA $7K: Where to Invest Right Now

TFSA users can invest their $7K annual limits in two profitable large-cap dividend stocks right now.

Read more »

TFSA (Tax free savings account) acronym on wooden cubes on the background of stacks of coins
Investing

The Best Canadian Stocks to Buy and Hold Forever in a TFSA

For investors looking to add to their TFSA, here are two top Canadian growth stocks that may be worth buying…

Read more »

A close up color image of a small green plant sprouting out of a pile of Canadian dollar coins "loonies."
Investing

2 Brilliant Canadian Stocks to Buy Now and Hold for the Long Term

A small-cap and a large-cap Canadian tech stock can both be terrific holdings to consider for your self-directed investment portfolio,…

Read more »

calculate and analyze stock
Investing

Top Canadian Stocks to Buy Right Now With $7,000

Given their solid underlying businesses, consistent performances, and healthy growth prospects, the following three Canadian stocks are ideal additions to…

Read more »