Is it Time to Freshen Up Your Portfolio With Freshii Inc.?

Freshii Inc. (TSX:FRII) has been soaring into the atmosphere since its first trading day on the TSX. Should you buy now?

| More on:
The Motley Fool

You’re reading a free article with opinions that may differ from The Motley Fool’s premium investing services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Canadian IPO market is finally starting to look interesting with some interesting growth stories such as Freshii Inc. (TSX:FRII) and Aritzia Inc. (TSX:ATZ) making their debuts on the TSX. Warren Buffett isn’t a fan of playing the IPO game because it can be quite difficult to place a valuation on a stock that hasn’t had time to settle in the public market. Although it’s difficult to know what you’re getting yourself into, huge gains can be made by those who can smell opportunity at the early stages.

Freshii is a health-food chain that has soared a whopping 25.5% since its IPO price. The stock now trades at a pricey $14.44, as investors continue to pile into the stock with hopes that the company can follow through with its ambitious growth prospects. There’s no question that Freshii is in the very early stages of growth. If the company can deliver on what it promises, then there is potential for the stock to double or triple in just a few years.

The company plans to triple its store count to 840 by the conclusion of fiscal 2019. Freshii CEO Matthew Corrin stated, “It’s not aggressive growth that we’re managing, it’s aggressive demand. We get over 4,000 franchise applications over the trailing 12 months. What we’re trying to do is be incredibly disciplined on selecting the best partners.”

The company reported 14 straight quarters of same-store sales growth and has been one of the fasting-growing fast-food names on the planet. There’s a huge amount of upward momentum, but the growth plans going forward are extremely ambitious. There’s no room for error if the company is going to meet its growth goals. If anything short of perfection is reported, then we could see the stock fall off a cliff.

As with many IPOs, it’s quite common for the stock to soar in the initial stages before pulling back to more realistic levels as time goes on to give long-term investors a better entry point.

The stock is very expensive right now. The company currently has a market cap of $506.5 million and trades at over 100 times earnings. The management team expects the company to grow by leaps and bounds over the next two years through expansion and same-store sales growth. If the huge upward momentum carries forward, then we could see Freshii soar into the atmosphere over a relatively short period of time.

If you believe the company can expand its store count to 840 while maintaining same-store sales growth between 3-4% by the end of fiscal 2019, then Freshii may end up being a huge winner.

Healthy eating is on an upward trend, and it doesn’t seem like this is going to change anytime soon. I believe this will propel the stock higher over the long term. But the stock is just too risky to consider at such a high valuation, especially after soaring over 25% in a few trading sessions. I would wait for a short-term pullback to a more reasonable level below the IPO price of $11.50 before buying shares.

Should you invest $1,000 in Aritzia right now?

Before you buy stock in Aritzia, consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and Aritzia wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $20,697.16!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 29 percentage points since 2013*.

See the Top Stocks * Returns as of 3/20/25

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Joey Frenette has no position in any stocks mentioned.

Confidently Navigate Market Volatility: Claim Your Free Report!

Feeling uneasy about the ups and downs of the stock market lately? You’re not alone. At The Motley Fool Canada, we get it — and we’re here to help. We’ve crafted an essential guide designed to help you through these uncertain times: "5-Step Checklist: How to Prepare Your Portfolio for Volatility."

Don't miss out on this opportunity for peace of mind. Just click below to learn how to receive your complimentary report today!

Get Our Free Report Today

More on Investing

tsx today
Stock Market

TSX Today: Why Canadian Stocks Could Fall on Thursday, April 3

TSX stocks may come under pressure today as sharp commodity declines and Trump’s sweeping new tariffs spark fresh concerns over…

Read more »

A shopper makes purchases from an online store.
Tech Stocks

Buy the Dip on the Return of Recession Stocks?

If a recession comes back, there are some stocks that could fair well afterwards. And this is one of the…

Read more »

RRSP Canadian Registered Retirement Savings Plan concept
Retirement

Here’s the Average Canadian TFSA and RRSP at Age 60

Many Canadian retirees have tens of thousands invested in ETFs like the iShares S&P/TSX 60 Index Fund (TSX:XIU).

Read more »

TFSA (Tax-Free Savings Account) on wooden blocks and Canadian one hundred dollar bills.
Dividend Stocks

Here’s Exactly How a $20,000 TFSA Could Potentially Grow to $200,000

Index funds like the iShares S&P/TSX Capped Composite Index (TSX:XIC) are tax free in a TFSA.

Read more »

dividend growth for passive income
Investing

5 Canadian Growth Stocks to Buy and Hold for the Next 15 Years

These Canadian stocks have tremendous long-term growth potential, making them five of the best investments you can buy and hold…

Read more »

Man holds Canadian dollars in differing amounts
Stocks for Beginners

Cash Is King? Think Again During Today’s Market Dip

Sure, cash is great, but during a market dip investors may want to consider using some of the cash to…

Read more »

grow money, wealth build
Stocks for Beginners

How I’d Build a $15,000 Portfolio for Income and Growth With Canadian Value Stocks

Looking for some Canadian value stocks to buy without breaking the bank? Here's a trio to consider buying this month.

Read more »

Dividend Stocks

How I’d Invest $6,000 in Canadian Real Estate Stocks to Build Lasting Wealth

Canadian REITs on sale! See how grocery-anchored retail properties offering 9% yields could turn $6,000 into lasting wealth despite US…

Read more »