Hudson’s Bay Co. Cashes In on its Real Estate: Time to Buy?

Hudson’s Bay Co. (TSX:HBC) sold off one of its major real estate assets, moving in a direction to unlock value from its massive portfolio.

invest your money

You can bet that investors at Land and Buildings, a Connecticut-based hedge fund, are happy. After taking a 4.3% stake in Hudson’s Bay Co. (TSX:HBC) back in June, the hedge fund pushed the retailer to unlock value from its real estate.

Hudson’s Bay announced yesterday that it has agreed to sell the Lord & Taylor building between 38th and 39th streets on 5th avenue in Manhattan to WeWork Cos. and Rhone Capital LLC for US$850 million. Rhone also bought US$500 million of convertible shares in Hudson’s Bay.

The immediate reaction to the deal was big with shares rising by 8.7% to $12.77 before ending the day at $11.98 — a little under 2% higher than Monday’s close. But should you buy shares?

In my opinion, this was a really smart move for Hudson’s Bay for a multitude of reasons, but one of the primary ones is simply return on investment.

NRDC Equity Partners originally bought Lord & Taylor back in 2006, paying US$1.2 billion. NRDC Equity then went on to buy Hudson’s Bay and roll all its retail into one operation. After using US$427 million to pay down Lord & Taylor’s debt, Hudson’s Bay and Lord & Taylor became one.

This is significant because Hudson’s Bay earned back half of what it ultimately invested in Lord & Taylor by selling a single real estate asset. About one year ago, this location was valued at US$650 million, so the company is obviously getting a great return on investment.

And lest we forget, Lord & Taylor will still operate in the location — just on a smaller scale. And it still has dozens of other locations around the country, which have both value as real estate, but also operate as retail locations.

All the cash that Hudson’s Bay is now receiving puts it in a very good position over the long term. According to data compiled by Bloomberg, Hudson’s Bay has US$1.5 billion in loans. Hudson’s Bay intends to cut US$1 billion from its total debt and keep US$385 million in cash.

One concern that some investors might have is that Hudson’s Bay will take an earnings hit since it’s losing the flagship store of one of its main brands. Management isn’t concerned, though. According to them, the Lord & Taylor store was underperforming, so launching a smaller store won’t really hurt it.

The final detail of the deal is a new initiative between Hudson’s Bay and WeWork. Rather than have retail and commercial locations be separate, the two firms are working on making them one. The logic is smart: it will make employees that work in WeWork walk through the retail location, see all the goods, and perhaps purchase them. It brings the customers to the store. They’ll be testing that out with WeWork leasing space in a few of Hudson’s Bay’s Canadian locations.

Does this whole deal make Hudson’s Bay an immediate buy? It’s a step in the right direction, for sure. Land and Buildings believes that the real estate alone is worth $35 a share. If that’s true and Hudson’s Bay commits to selling some of its major holdings, you could see a strong return on investment. Even without that, though, Hudson’s Bay is in a strong financial position thanks to this deal. Taking a position may make sense.

Fool writer Jacob Donnelly does not own shares of any stock mentioned in this article.   

More on Investing

up arrow on wooden blocks
Dividend Stocks

1 Discounted Canadian Dividend Stock Down 17% That’s Worth Buying Now

A high-yield but beaten-down Canadian dividend stock is a quality sale right now.

Read more »

frustrated shopper at grocery store
Dividend Stocks

2 Canadian Stocks to Own as Inflation Stages a Comeback

Well, that didn't take long.

Read more »

woman considering the future
Stocks for Beginners

TFSA Investors: Here’s How Much You Need in a TFSA to Retire in 2026

Most Canadians won’t retire on a TFSA alone, but investing it well can still build serious tax-free retirement income.

Read more »

dividend growth for passive income
Dividend Stocks

The Index Fund I’d Buy Today If I Wanted Decades of Passive Income

This Canadian ETF only holds stocks that have increased their dividends every year for at least 5 consecutive years.

Read more »

tsx today
Stock Market

TSX Today: What to Watch for in Stocks on Friday, April 10

The TSX snapped its six-day winning streak as commodity swings amid geopolitical uncertainties weighed on sentiment, while updates related to…

Read more »

Dividend Stocks

How to Turn a $14,000 TFSA Into a Cash-Generating Machine

These high-quality dividend stocks offer attractive yields, have sustainable payouts, and can turn your TFSA in a cash-generating machine.

Read more »

combine machine works the farm harvest
Dividend Stocks

2 Strong Stocks Worth Putting Your $7,000 TFSA Contribution Into in 2026

Here are two top stocks that could be smart picks for your 2026 TFSA contribution.

Read more »

Happy golf player walks the course
Tech Stocks

Could This $97 TSX Stock Be Your Ticket to Millionaire Status?

Topicus looks like a “boring millionaire-maker” by compounding cash flow through steady software acquisitions across Europe.

Read more »