Alimentation Couche Tard Inc.: Why the Future of the Convenience Store Looks Bright

Alimentation Couche Tard Inc. (TSX:ATD.B) shares have lagged partially due to investor fears. But here’s why those fears are unwarranted.

Alimentation Couche Tard Inc. (TSX:ATD.B) has underperformed this year with shares still down ~9% from all-time highs over various short- and long-term worries, which I believe are completely unwarranted. Short-term concerns impacting the company’s bottom line included the effects of hurricane season and harsh weather conditions experienced in Scandinavia. Both are one-off events (hopefully!) and will likely be forgotten as time goes on. As for the longer-term concerns, many investors are uncertain what the fate of convenience stores will be once electric vehicles take over the roads.

What will happen once gas-powered cars are completely replaced by electric cars?

There’s no question that there’s a huge cloud of uncertainty following Couche Tard over the long term. Fuel is one of the items that Couche Tard sells, and if everyone is driving electric cars, fuel sales are going out the window.

Tech innovations are changing the convenience store landscape, but I believe Couche Tard will be able to adapt and thrive as electric vehicles become more popular. Management hasn’t just been pondering what will happen once electric vehicles hit the roads; they’ve already been testing a new concept in the Norway, where electric vehicles account for nearly a third of all new sales.

“This is a trend that will continue to grow, so what is important to us is to transform with the market, like we have done many, many times over the last 100 years,” says Jacob Schram, head of European operations at Couche Tard.

At a Circle K location in Norway, electric car owners are able to charge their batteries in just 10 minutes. That’s enough time to enter the convenience store, go to the washroom, buy snacks to go, get a coffee fix, and enjoy a hot meal. Since consumers are less likely to be in a rush, they’ll likely buy higher-margin items from the store.

Mr. Schram estimates that only ~10% of plug-ins occur at gas stations, but if the convenience store experience can improve, I think there’s an opportunity to increase this number by double or even triple.

Couche Tard is reinventing the convenience store

Gas stations and convenience stores today aren’t the best places to hang out. The washrooms are usually disgusting, and oftentimes there are no televisions or a place to sit down to enjoy a meal.

Couche Tard is looking to improve the customer experience by reinventing the convenience store, so in the future, more consumers will be enticed to charge their cars, even if their battery isn’t close to being depleted. After all, who wouldn’t pounce on an opportunity to charge their smartphones, even if it’s at 50% capacity?

Couche Tard’s convenience store of the future will have clean washrooms, plenty of seating locations, televisions, high-quality fresh food options, and — who knows? — maybe cannabis joints for sale.

Couche Tard has been testing new innovative food concepts at its Circle K locations. And no, we’re not talking about overcooked hot dogs that have been spinning on the turnstile for weeks; we’re talking about freshly prepared burritos. Think Chipotle Mexican Grill Inc.

Bottom line

Many investors are worried about the nascent industry that Couche Tard is in, but I don’t believe such fears are warranted. Management has already started to study the new industry it’s heading towards, and it’s going to adapt in order to thrive. That means a tonne of renovation and innovation are to be expected over the course of the next decade.

Who knows? The convenience store of the future may replace malls as the go-to place to hang out. And if that’s the case, investors should be greedy and not fearful about Couche Tard’s future.

Stay smart. Stay hungry. Stay Foolish.

Fool contributor Joey Frenette owns shares of Alimentation Couche Tard Inc. David Gardner owns shares of Chipotle Mexican Grill. Tom Gardner owns shares of Chipotle Mexican Grill. The Motley Fool owns shares of Chipotle Mexican Grill.  Alimentation Couche Tard Inc. and Chipotle Mexican Grill are recommendations of Stock Advisor Canada.

More on Investing

TFSA (Tax free savings account) acronym on wooden cubes on the background of stacks of coins
Dividend Stocks

The 1 TFSA Stock I’d Buy, Set Aside, and Never Feel the Need to Revisit

Understand the dynamics of TFSA stock investing and how to optimize your portfolio for growth and dividends.

Read more »

bank of canada governor tiff macklem
Dividend Stocks

3 TSX Stocks Built for Higher-for-Longer Interest Rates

When borrowing costs stay elevated, not every stock suffers. Some are built to benefit.

Read more »

Piggy bank with word TFSA for tax-free savings accounts.
Investing

The 1 Canadian Stock I’d Be Happy to Hold in a TFSA Indefinitely

Alimentation Couche-Tard (TSX:ATD) stock might be a great deal for a TFSA.

Read more »

dividend stocks are a good way to earn passive income
Dividend Stocks

This Stock Keeps Paying Out Every Month — and it Yields 7.3%

Are you looking for a reliable income source? This Canadian monthly dividend stock’s payouts remain consistent.

Read more »

hand stacking money coins
Stocks for Beginners

3 TSX Stocks That Could Win Big From Canada’s Next Market Shift

These three under-the-radar industrial stocks could benefit if the TSX starts rewarding real execution over rate-driven hype.

Read more »

tsx today
Stock Market

TSX Today: What to Watch for in Stocks on Thursday, April 30

TSX losses deepened as mixed earnings and geopolitical uncertainty weighed on sentiment, while today’s trade could hinge on U.S.-Iran developments,…

Read more »

Data center servers IT workers
Stocks for Beginners

2 Canadian Stocks With the Potential to Turn $100,000 Into $1 Million

These two Canadian stocks could deliver massive returns in the long run.

Read more »

rising arrow with flames
Dividend Stocks

3 Dividend Stocks I’d Consider Adding More of This Very Moment

With TSX dividends shining in Q2 2026, lock in juicy yields from these resilient payers. Here are 3 Canadian dividend…

Read more »