Why Aurora Cannabis Inc. (TSX:ACB) Stock Isn’t for the Faint of Heart

Aurora Cannabis Inc. (TSX:ACB) has taken investors on a wild ride this past year.

The Motley Fool

You’re reading a free article with opinions that may differ from The Motley Fool’s premium investing services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Earlier this year, I did an analysis on the most volatile stocks on the TSX in 2017, and I thought it would be good to do a similar review of marijuana stocks over the past 12 months, which seem to have been very unpredictable lately.

While pot stocks as a whole have been up significantly over the past year, in 2018 we’ve seen the bulls and the bears battle it out, leading to a bit of a roller-coaster ride for marijuana investors.

Canopy Growth Corp. (TSX:WEED)(NYSE:CGC), for instance, is up around 7% since the start of the year, and that’s much better than rivals Aurora Cannabis Inc. (TSX:ACB) and Aphria Inc. (TSX:APH), which are down 33% and 48%, respectively.

Given how volatile some of these stocks have been, it’s a bit concerning for investors, as getting in at the wrong time could have a significant impact on your returns.

For my analysis, I also included Shopify Inc. (TSX:SHOP)(NYSE:SHOP), which I consider to be a fairly volatile stock just by seeing its price movements, and BCE Inc. (TSX:BCE)(NYSE:BCE), which, in my last analysis, was found to be the safest stock to invest in among those that I reviewed.

To assess volatility, I looked at each stock’s coefficient of variation (CV), which is calculated by dividing its standard deviation by the average stock price for the year. The smaller the CV, the less volatile that the stock is.

Below are my findings:

Canopy Growth Aurora Cannabis Aphria Shopify BCE
Standard Deviation 11.03 3.48 4.24 30.23 2.60
Average 24.51 7.20 11.27 155.46 57.39
Coefficient of Variation 45% 48% 38% 19% 5%

The TSX, for comparison purposes, had a CV of just 3%.

What does this data tell us?

By including BCE in this analysis, it helps to put into perspective just how more volatile these other stocks have been in comparison to it. Consider that both Aurora and Aphria had higher standard deviations, yet their combined averages would still not even make up half of BCE’s average price.

Another interesting finding was that Shopify, which seems to be very volatile from what I’ve seen, is still nowhere near as erratic as pot stocks have been. At 19%, it has seen a lot of swings over the past year, but it’s nowhere near as bad as the ride that cannabis investors have been on.

It’s important to note that volatility doesn’t mean that an investment on its own is risky; it is just a measure of the swings the stock price has taken. Aphria, for instance, has been the worst-performing pot stock of the three on this list, but its CV is lower.

The reason for that is Aphria has been on a more persistent down trend and hasn’t seen the spikes in price that Aurora and Canopy Growth have benefited from.

Bottom line

As appealing an investment as marijuana stocks may appear to be to some investors, there’s plenty of reason to be a bit hesitant. It hasn’t been a smooth ride for cannabis investors, and with a lot of change still taking place in the industry, it’s not likely that will change any time soon.

Should you invest $1,000 in goeasy right now?

Before you buy stock in goeasy, consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and goeasy wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $21,345.77!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 24 percentage points since 2013*.

See the Top Stocks * Returns as of 4/21/25

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor David Jagielski has no position in any of the stocks mentioned. Tom Gardner owns shares of Shopify. The Motley Fool owns shares of Shopify and SHOPIFY INC. Shopify is a recommendation of Stock Advisor Canada.

Confidently Navigate Market Volatility: Claim Your Free Report!

Feeling uneasy about the ups and downs of the stock market lately? You’re not alone. At The Motley Fool Canada, we get it — and we’re here to help. We’ve crafted an essential guide designed to help you through these uncertain times: "5-Step Checklist: How to Prepare Your Portfolio for Volatility."

Don't miss out on this opportunity for peace of mind. Just click below to learn how to receive your complimentary report today!

Get Our Free Report Today

More on Investing

dividend growth for passive income
Investing

How I’d Invest $5,000 in Top Small-Cap Stocks With Growth Potential

If you want to enjoy substantial long-term returns, small-cap stocks are a great place to look. Here's where I'd spend…

Read more »

Canada national flag waving in wind on clear day
Energy Stocks

Top Canadian Value Stock I’d Consider During This Buying Opportunity

Are you looking to put some cash to work during this downturn? Here are two TSX stocks to have on…

Read more »

A train passes Morant's curve in Banff National Park in the Canadian Rockies.
Investing

Where Will Canadian National Railway Be in 8 Years?

Canadian National Railway (TSX:CNR) stock could be a bargain for those who buy and hold for the next eight years.

Read more »

Canadian Dollars bills
Retirement

5 Canadian Monthly Dividend Stocks to Buy and Hold in Your TFSA for Retirement Income

Monthly dividend stocks can be a way of creating passive income in retirement, but these are some of the best.

Read more »

tsx today
Stock Market

TSX Today: What to Watch for in Stocks on Monday, April 28

Falling commodity prices could pressure the TSX at the open today as Canadians head to the polls in parliamentary elections.

Read more »

Investing

$1,000 Ready to Deploy? 3 Quality TSX Stocks for Canadian Investors

Amid improving investors sentiments, the following three Canadian stocks offer excellent buying opportunities.

Read more »

Blocks conceptualizing the Registered Retirement Savings Plan
Dividend Stocks

RRSP Investors: 3 Canadian Dividend Stocks to Buy on Dips

These stocks have strong track records of dividend growth and now trade at discounted prices.

Read more »

concept of real estate evaluation
Dividend Stocks

Beyond Real Estate: These TSX Income Generators Could Deliver Superior Passive Income for Canadians

These two TSX dividend stocks could offer Canadian investors a reliable income stream and strong long-term upside, without relying on…

Read more »