The 4 Biggest Questions Investors Need to Answer Before Investing in Marijuana Stocks

Canopy Growth Corp. (TSX:WEED) (NYSE:CGC) has been a great addition to many investors’ portfolios, but will valuation put a brake on the stock’s gains?

| More on:

The marijuana, or cannabis, industry is a long-term growth industry; that’s something that I think we can all agree on.

Where it gets tricky is when we look at the various players and weigh the dangers and opportunities of volatility, valuation, and competitive advantage.

Volatility

Volatility is a hard one to wrap our heads around.

Because while price swings have brought about some great buying opportunities, it is always easier to recognize these in hindsight. I mean, marijuana stocks are trading off many things, but one of the biggest factors right now is investor psychology, which means that it is a big challenge to forecast where the stock is headed, at least in the short term.

Let’s take Canopy Growth Corp. (TSX:WEED)(NYSE:CGC). These highly volatile shares have been some investors’ dreams — and the stuff of nightmares for other investors.

I mean, the shares have fallen 22% since the end of June 2018 after more than doubling from April 2018 to June 2018.

Aphria Inc. (TSX:APH) and Aurora Cannabis Inc. (TSX:ACB) have not fared as well, however, as at the time of writing, both are currently trading at roughly half of what they were trading at in January of this year.  It’s sobering for those investors who got in at the highs.

How can we look past the volatility and make it work in our favour?

Valuation

When we consider the financials of these stocks in order to make sense of these stock price movements, it doesn’t help us all that much.

I mean, if the stocks are pricing in unrealistically lofty growth projections, it stands to reason that they will stall as the market sees that these growth projections may take more time to come to fruition.

As a case in point, Canopy Growth has not been able to sustainably generate a profit, with only one quarter in the last five showing a net profit. The stock trades at more than 70 times 2020/2021 earnings projections.

And Aphria has generated a profit, but only because of selling different subsidiaries. As far as operating profit goes, they have come up short.

When will the results grow into the stocks’ valuations?

With the amount of money that has been raised through share issuances, we see shareholders’ interest in the businesses being diluted. For example, in fiscal 2018, Canopy raised more than $500 million through issuing shares.

But the aggressive growth plans have not stalled, with companies still entering the marijuana market in other parts of the world, the latest being Latin America.

So how much more money will be raised to what effect on shareholders?

Competitive advantage

Marijuana companies are all striving to achieve first mover advantage in order to create a lasting competitive advantage, which is evident in the aggressive growth plans of most of the players.

At this point, Canopy plans to eventually produce more than 750,000 kilograms of cannabis a year, which is significantly more than Aurora or Aphria and thus indicates a real size advantage.

Can this competitive advantage be maintained?

Conclusion

In conclusion, I am advocating for thoughtful caution with respect to marijuana stocks. How does this look?

Attributing a small percent of your overall portfolio to marijuana stocks is reasonable. This way, you can participate in the upside and not lose your shirt if and when the downside hits.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Karen Thomas has no position in any of the stocks mentioned.

More on Investing

data analyze research
Stocks for Beginners

Top Canadian Stocks to Buy With $5,000 in 2025

Got $5,000 that you want to invest in some long-term stock holdings? These Canadian stocks could be the ideal fit…

Read more »

Female raising hands enjoying vacation, standing on background of blue cloudless sky.
Dividend Stocks

CRA Update: The Basic Personal Amount Just Increased in 2025!

The BPA just increased, leaving Canadians with more cash in their pockets and room to make more cash!

Read more »

protect, safe, trust
Investing

2 Safe Dividend Stocks to Own in Any Market

Hydro One (TSX:H) and Loblaw (TSX:L) are defensive stocks to load up on regardless of the type of market environment.

Read more »

dividends can compound over time
Dividend Stocks

3 Defensive Stocks That Could Thrive During Economic Uncertainty

Discover how NextEra Energy, Brookfield Renewable, and Enbridge combine essential services with strong dividends to offer investors stability and growth…

Read more »

hand stacks coins
Dividend Stocks

Canada’s Smart Money Is Piling Into This TSX Leader

An expanding and still growing industry giant is a smart choice for Canadian investors in 2025.

Read more »

Oil industry worker works in oilfield
Energy Stocks

Energy Sector Strength: A Canadian Producer That Can Thrive in Any Market

While gold stocks are the norm, relatively few Canadian energy stocks operate primarily outside the country. The ones that do…

Read more »

how to save money
Stocks for Beginners

Canada’s Biggest Winners in 2025? My Money’s on These 2 TSX Stocks

Here’s why I’m betting on these TSX stocks to be among Canada’s biggest winners in 2025.

Read more »

ways to boost income
Investing

Where to Invest Your 2025 TFSA Money for Total Returns

These TSX stocks offer high growth and steady dividend income, making them top bets to generate solid total returns.

Read more »