3 Reasons Why Now Could Be a Great Time to Invest in Cannabis

The more that Canopy Growth Corp (TSX:WEED)(NYSE:CGC) stock drops, the more it looks like a steal of a deal.

| More on:

Investors have been down on pot stocks this year, but now could be an exciting time to get back in if you’ve stepped away from the cannabis industry. Although the dust may not have settled just yet from this recent round of sell-offs, there are some great opportunities out there for investors willing to take give cannabis another look. Below are three reasons why now might be the perfect time to buy.

Pot stocks haven’t been this cheap in a long time

Despite the industry growing rapidly in recent years, some pot stocks are trading at very low values. There’s no better example of that than Canopy Growth (TSX:WEED)(NYSE:CGC). The last time the stock was trading consistently below $30 a share was back in April of last year. On Tuesday, the stock was trading below $33 and continued to make progress towards a new low.

While it may be unlikely for the stock to trade below $30 for more than just a brief period of time, it highlights just how big of a decline Canopy Growth has been on lately. A market cap of more than $10 billion is still high for the company, but it’s definitely a lot more reasonable than where it was earlier this year.

The industry is maturing

Companies are starting to realize that they have to offer more substance than just promising investors growth anymore. Profitability and sustainability are things cannabis companies know they have to focus on. Especially with share prices not doing so well, raising money is going to be harder than before. It’s even more reason to focus on making shareholders happy.

That doesn’t mean that we’re going to be seeing pot stocks suddenly turning profits, but it does mean that we’ll see more of an effort to at least exhibit some sort of cost control and discretion when it comes to spending. When Canopy Growth fired Bruce Linton, it proved that investors were not going to wait around forever for changes.

Canopy Growth hasn’t posted a profit since then, but the new leader of the company will certainly be focused on improving its bottom line. For investors, that means less risk. If companies are grounded by profitability and make efforts to improve their financials, there will be less reason for a big correction to happen if market caps are more closely tied to financial performance than hype.

There’s still lots of growth left

Whether we’re looking at the edibles market launching later this year or the opportunities in the U.S., there are still many ways that the industry can continue to grow. Even if we look at the retail side of pot, with more shops now open in Canada, there will be a lot more traffic to generate revenue for the industry. Delivery services could also reach people that may otherwise be inaccessible. We’ve seen other industries get involved in cannabis as well.

There are many different ways that the industry could continue to grow, and that’s one of the challenges in estimating how big it may end up becoming. That’s also why for an investor, it’s still not too late to take advantage of all that potential growth.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor David Jagielski has no position in any of the stocks mentioned.

More on Cannabis Stocks

Cannabis business and marijuana industry concept as the shadow of a dollar sign on a group of leaves
Cannabis Stocks

Should You Buy Canopy Growth Stock or Green Thumb Stock Today?

Let's dive into two cannabis giants, and which one may be the better pick for long-term investors.

Read more »

Farmer smiles near cannabis crop
Cannabis Stocks

Could Aurora Cannabis Stock Finally Recover by Year-End?

Down 99% from all-time highs, Aurora Cannabis stock is focused on improving profit margins and expanding sales of its medical…

Read more »

Farmer smiles near cannabis crop
Cannabis Stocks

Are Pot Stocks About to Surge Again? 

With pot stocks making big moves of late, many investors are now asking whether the cannabis sector is worth investing…

Read more »

Farmer smiles near cannabis crop
Cannabis Stocks

Can Pot Stocks Aurora Cannabis and Canopy Growth Bounce Back in Q4?

Down over 99% from all-time highs, Canadian pot stocks such as Aurora Cannabis and Canopy Growth remain high-risk bets.

Read more »

Worker tags plants at an industrial cannabis operation
Cannabis Stocks

Can Canopy Growth Stock Finally Recover in 2024?

Down 98% from all-time highs, Canopy Growth remains a high-risk investment in 2024 given its weak fundamentals.

Read more »

Tech Stocks

3 No-Brainer Stocks to Buy With $20 Right Now

These three stocks are easy buys for those who don't have all that much to spend, and want long-term growth…

Read more »

Pot stocks are a riskier investment
Cannabis Stocks

Slow Burn: Is Aurora Cannabis Finally a Good Buy in June?

One of the benefits of choosing from some of the most beaten-down market segments like cannabis is that even a…

Read more »

Caution, careful
Cannabis Stocks

I Wouldn’t Touch This TSX Stock With a 60-Foot Pole

I wouldn't touch Canopy Growth Corp (TSX:WEED) stock with a 60-foot pole.

Read more »