Avoid This #1 Market Crash Investing Mistake

When the stock market crashes, it’s a mistake to sell at rock-bottom prices. You can avoid it with less-risky assets. With Emera stock as your core holding, you can hold and not sell in a bear market.

| More on:

Stock market crashes are mentally and financially distressing for the broad regular investors. When you invest in stocks, you should have a good grasp of the risks involved. The investment ground is not always fertile, although bull markets last longer than bear markets.

People, however, goes into panic mode when the market tanks. Usually, a reverse of the golden rule of investing (buy low, sell high) happens. By fighting the market and selling low, you might incur significant losses instead. You must avoid this number one investing mistake.

More investing tenets

Aside from a sound understanding of the stock market, you must have discipline and patience. High volatility is also confusing, because you have to decide whether to buy, sell, or hold. To live through the uncertainty, there are other steps you can take to protect your stock portfolio.

Often, the actions of other investors influence your decision. Following the herd mentality, either buying or selling could backfire. Legendary investor Warren Buffett advises, “Be fearful when others are greedy, and be greedy when others are fearful.”

Likewise, stock investing is not a popularity contest. Famous names are not necessarily the best or safest investments. Don’t enter the market blindly. With due diligence and proper research on the prospect, you can make well-informed decisions. The key is to choose the right stock and know your risk tolerance.

Timing the market is not advisable, too, because no one has ever succeeded with this strategy. The most difficult thing to do in the stock market is to catch the tops and bottoms. You can lose far more money than make profits. Panic moments don’t occur only during declining markets. Bull markets can also bring bouts of anxiety.

A core holding

Diversified utility company Emera (TSX:EMA) is an excellent core holding, regardless of market environments. This $13.3 billion firm is a defensive asset with growth potential. Over the last 20 years, the utility stock has a total return of 759.78%. Investors are pleased with Emera’s resiliency in the face of COVID-19. The stock is losing by only 0.19% year to date.

Emera’s dividend offer is a respectable 4.58%, which means a $25,000 investment can produce $1,145 in passive income. Your money will grow to $61,222.74 in 20 years. The payouts should be stable for years. The company’s assets are worth $34 billion and generate $6.1 billion in revenues.

Cash flows are stable, as seven of nine companies under Emera’s umbrella are regulated. The utility assets operate in six countries, including Tampa Electric in West Central Florida and New Mexico Gas in Albuquerque, New Mexico. A tax hike in the U.S. across industries should favour Canadian utilities. Emera can pass on the increase for higher returns.

Optimum gains

Investors will inevitably lose money by buying high and selling low. However, the number one market crash investing mistake is avoidable. Put your money in safe or less-risky instruments if you’re building future wealth.

The market volatility should be of no consequence if you have a defensive asset like Emera. You can stick to your investment plan and keep a long-term view. The utility stock can deliver optimum gains over the long haul.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Christopher Liew has no position in any of the stocks mentioned.

More on Dividend Stocks

ways to boost income
Dividend Stocks

Want 6% Yield? 3 TSX Stocks to Buy Today

These high-yield TSX stocks are better positioned to sustain their payouts and maintain consistent dividend payments.

Read more »

Caution, careful
Dividend Stocks

The CRA Is Watching Your TFSA: 3 Red Flags to Avoid

Holding iShares S&P/TSX Capped Composite Fund (TSX:XIC) in a TFSA isn't a red flag. These three things are.

Read more »

woman retiree on computer
Dividend Stocks

Turning 60? Now’s Not the Time to Take CPP

You can supplement your CPP benefits with dividends from Toronto-Dominion Bank (TSX:TD) stock.

Read more »

Canadian Dollars bills
Dividend Stocks

Invest $12,650 in This TSX stocks for $1,000 in Passive Income

This TSX stock has a high yield of about 7.9% and offers monthly dividend, making it a reliable passive-income stock.

Read more »

A woman shops in a grocery store while pushing a stroller with a child
Dividend Stocks

Better Grocery Stock: Metro vs. Loblaw?

Two large-cap grocery stocks are defensive investments but the one with earnings growth is the better buy.

Read more »

Start line on the highway
Dividend Stocks

Got $2,000? 4 Dividend Stocks to Buy and Hold Forever

Do you want some dividend stocks to buy and hold forever? Here are four options you can invest $2,000 in…

Read more »

Canadian dollars in a magnifying glass
Dividend Stocks

Invest $18,000 in These 2 Dividend Stocks for $5,742.24 in Passive Income

These two dividend stocks may not offer the highest yields, but they could offer even more passive income when you…

Read more »

woman looks at iPhone
Dividend Stocks

Bottom-Fishing for Canadian Telecoms: Why 2025’s High-Yield Dividends Could Mean the Worst Is Over

Telus (TSX:T) stock is getting absurdly cheap as the yield swells past 8%.

Read more »