Santa Claus Rally: 2 Stocks to Gain From Christmas Shopping

After posting epic Black Friday sales, Shopify Inc (TSX:SHOP)(NYSE:SHOP) is poised to dominate Christmas shopping.

| More on:

The Christmas season is fast approaching. And you know what that means: holiday shopping! While the COVID-19 pandemic has changed the face of retail, people are still going to be loading up on gifts for their friends and families. This year, they’ll likely be doing more shopping than ever before online. If you want to claim a piece of the action, here are two stocks that could profit from this year’s Christmas shopping spree.

Shopify

Shopify (TSX:SHOP)(NYSE:SHOP) is one business that has already gained massively from holiday shopping. In 2020, its vendors did $5.1 billion in sales on Black Friday. That’s up from $2.96 billion last year. Black Friday shopping is part of the Christmas shopping season, so in a sense, SHOP’s holiday shopping boost is already happening.

That’s not to say it’s over though!

The Christmas shopping season is still in full swing, and there are still plenty of gifts left to buy. This year, Shopify is going to move more than its share of them. With major cities in North America once again in partial lockdown, more people than usual will do their Christmas shopping online. This will benefit Shopify, whose revenue was up 97% and 96% in the two most recent quarters.

Make no mistake, Shopify is already an expensive stock. Its P/E ratio is nearly 700, and it trades at 20 times book value. Nevertheless, when a company grows at nearly 100% year over year, it commands a premium price. If SHOP posts another epic beat on the strength of Black Friday and Christmas sales, it could have some short-term upside.

Lightspeed

Lightspeed POS (TSX:LSPD)(NYSE:LSPD) is, like Shopify, a Canadian startup heavily involved in the e-commerce industry. Initially, it started as a retail POS system, but it branched out into e-commerce. It’s having big success in that area. In its most recent quarter, revenue was up 62% year over year. Part of that was due to e-commerce revenue, which the company said was higher than expected. E-commerce sales grew by 80% year over year, the biggest win of any single segment within Lightspeed’s business.

So, Lightspeed’s traditional focus on retail didn’t hurt it at all. It simply helped its vendors establish their e-commerce platforms and scored another beat that way. It’s been well known for years that Lightspeed has been providing its retail vendors with e-commerce infrastructure. In the second quarter, we saw that strategy bear fruit.

Foolish takeaway

There’s always plenty of money up for grabs in the holiday season. This year, however, it’s tech companies rather than retail stores that will benefit. 2020 has seen a massive shift to online shopping. By providing the infrastructure that powers online sales, tech stocks like SHOP and LSPD benefit from this trend. Nobody really knows how long this trend will go on for. When the vaccine arrives, retail will slowly but surely bounce back. One thing is for sure though: at least in this quarter, e-commerce-oriented tech companies are going to crush it.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Andrew Button has no position in the stocks mentioned. Tom Gardner owns shares of Shopify. The Motley Fool recommends Shopify and Lightspeed.  

More on Tech Stocks

Canada Day fireworks over two Adirondack chairs on the wooden dock in Ontario, Canada
Tech Stocks

Best Tech Stocks for Canadian Investors in the New Year

Three tech stocks are the best options for Canadians investing in the high-growth sector.

Read more »

doctor uses telehealth
Tech Stocks

What to Know About Canadian Small-Cap Stocks for 2025

Small cap stocks are a great way to experience outsized gains. Here is what you need to know about small…

Read more »

A worker drinks out of a mug in an office.
Tech Stocks

A Top-Performing U.S. Stock That Canadian Investors Really Should Own

Canadian investors should buy and hold this top performing U.S. stock for generating significant returns in the long run.

Read more »

dividends grow over time
Tech Stocks

Got $1,500? 2 Tech Stocks to Buy and Hold Forever

Two tech stocks with high-growth potential are sound prospects for long-term investors.

Read more »

Soundhound AI is a leader in voice recognition software
Tech Stocks

3 Tech Stocks I’m Looking to Buy in January

From tech stocks with consistent growth histories to stocks experiencing a temporary bullish momentum, there are multiple attractive options in…

Read more »

The TFSA is a powerful savings vehicle for Canadians who are saving for retirement.
Tech Stocks

Take Full Advantage of Your TFSA: Growth Strategies for 2025

Maximize your TFSA in 2025 with proven growth strategies. Learn how to build a tax-free portfolio, avoid common mistakes, and…

Read more »

up arrow on wooden blocks
Tech Stocks

1 Soaring Stock I’d Buy Now With No Hesitation

Although it's from a rapidly evolving discipline and carries unique risks, the robotics stock's growth potential is too formidable and…

Read more »

Biotech stocks
Tech Stocks

Digital Healthcare Boom: 2 TSX Stocks Transforming Canadian Medicine

Even though telehealth stocks carry the risk factor of the tech sector and other innovative stocks, the profit margin can…

Read more »