Bombardier Stock: Is it a Better Buy Than Air Canada?

Bombardier and Air Canada stock are two of the cheapest Canadian companies you can buy today. But which is the better buy?

| More on:

Air Canada (TSX:AC) is a stock that’s been extremely popular for over a year now. Long before the coronavirus pandemic and Air Canada stock’s subsequent selloff, Bombardier (TSX:BBD.B) was consistently one of the most popular Canadian stocks.

The main reason why both of these stocks have generally been in the spotlight is not because of positive reasons. Both companies have been beaten up so badly that investors think they look cheap. And because they are so cheap, savvy investors want to know if there is any value in the stocks.

Looking for stocks that are trading undervalued is a great strategy. Often, you can find some great investments by buying stocks undervalued.

Corus Entertainment was one of the cheapest stocks in the middle of 2020, and savvy investors who took advantage of this discount have already seen returns of 110% in just the last seven months.

However, just because the stocks have the potential for recovery and a massive rally doesn’t mean that these companies are guaranteed to bounce back.

When stocks like Bombardier or Air Canada become cheap, it’s because investors think the stocks have a tonne of risk. So, although they may look undervalued, there’s no guarantee they’ll recover.

Therefore, to figure out which stock is the better buy today, we must understand the position each stock is in and how much risk to reward there is with an investment today.

Air Canada stock

Many people know Air Canada’s story, the pandemic is front and centre of the news every day, and as long as the pandemic is severely impacting the economy, Air Canada will be impacted too.

This makes investing in Air Canada stock today difficult, because you don’t want to invest too early. The company is losing tonnes of cash and, therefore, tonnes of value every day.

However, at the same time, Air Canada offers a tonne of potential when it finally can recover. It’s the biggest company in an industry that was already growing rapidly before the pandemic.

And when you think of all the pent-up demand to travel again once it’s safe, many expect the stock to bounce back rapidly once it can resume full-time operations. The same can’t be said for Bombardier stock, which is why Air Canada looks like the better investment today.

For the time being, there are still considerable risks as long as there is so much uncertainty. However, we’re slowly making progress in Canada toward vaccinating the majority of the population. So, it’s only a matter of time before a return to normalcy and recovery for Air Canada stock.

Right now, of the 10 analysts that cover Air Canada stock, seven have a buy and three have a hold with an average target price of $29.70. That’s nearly 20% upside from Friday’s price. Plus, it could improve as we move closer to fully opening up the economy.

Bombardier stock

Although it’s also dealing with tonnes of headwinds, Bombardier stock is in a much different position than Air Canada.

Air Canada’s headwinds are basically all a result of the pandemic and no fault of the company. With Bombardier, it’s not quite the same story.

The company has had its fair share of issues over the last few years. Whether it was products that had manufacturing defects or underperforming and unprofitable segments, the company has been shedding assets and working to improve its operations.

Bombardier stock also has a tonne of debt, which is a big risk to consider, especially in this economic environment.

That’s probably why analysts aren’t too bullish on the stock right now. Of the seven analysts that cover Bombardier, two have it rated a buy, four have it rated a hold, and one analyst is recommending investors sell the stock.

Furthermore, the average target price for Bombardier shares is $0.85. That’s below Friday’s closing price of $0.92.

Bottom line

Bombardier has struggled for a while. Therefore, to have confidence, investors will want to see a clear sign of a turnaround and successful growth opportunities for the business.

So, between the two, Air Canada is definitely the better stock to buy today. However, that doesn’t mean Air Canada doesn’t offer significant risks of its own.

Fool contributor Daniel Da Costa owns shares of CORUS ENTERTAINMENT INC., CL.B, NV.

More on Stocks for Beginners

Piggy bank and Canadian coins
Stocks for Beginners

TFSA Balances at 30: Where Do Most Canadians Stand?

Canadians aged 30–34 have about $61,882 in unused TFSA contribution room, representing a major missed compounding opportunity.

Read more »

man in bowtie poses with abacus
Dividend Stocks

Here’s What Average 25-Year-Olds Have in a TFSA and RRSP Account

At 25, you don’t need a huge TFSA or RRSP balance to get ahead, you just need to start.

Read more »

workers walk through an office building
Dividend Stocks

Down 60%, This Dividend Stock Is Worth a Closer Look

The ugly slide in Allied Properties REIT shares means its yield is about 8%, but the real bet is whether…

Read more »

Child measures his height on wall. He is growing taller.
Dividend Stocks

The $109,000 TFSA Milestone: How Do You Stack Up?

Most investors hit the $109,000 TFSA milestone with consistent contributions, not one big deposit.

Read more »

Dividend Stocks

3 Canadian Stocks to Buy for a “Pay Me First” Portfolio

A “pay me first” portfolio focuses on dividends that are supported by real cash flow, not headline yields.

Read more »

Bank of Canada Governor Tiff Macklem
Dividend Stocks

The Bank of Canada Speaks Up Again: Here’s What to Buy for a TFSA Now

With rates steady, a balanced TFSA can blend dependable income, a discounted yield opportunity, and long-run growth.

Read more »

young people dance to exercise
Stocks for Beginners

This “Set-it-and-Forget-it” ETF Could Make You a Multi-Millionaire With Almost No Effort

This set-it-and-forget-it ETF tracks the S&P 500 and shows how long‑term investors can build millionaire‑level wealth with almost no effort.

Read more »

three friends eat pizza
Dividend Stocks

A 5.9% Dividend Stock Paying Out Monthly Cash

Boston Pizza’s royalty fund turns restaurant sales into monthly cash, offering a simpler income model than owning a full restaurant…

Read more »