Dividend Stocks: When Should You Sell?

Struggling with whether to sell your dividend stocks for great gains or keep them to continue collecting dividend income? Here are some questions to ask yourself.

Are you struggling with when or if you should realize profits as your dividend stocks have risen and provide much more gains than your dividend income?

You’re not alone.

It can be tempting to want to realize profits when the profits are worth untold years of dividend income. For instance, my friend recently sold their CIBC position that she bought during the pandemic market crash and realized more than six years of dividends in capital gains.

She struggled on whether to sell because she loves receiving dividends but decided to do so as the bank stock was fully valued. The good thing was that the position was in the Tax-Free Savings Account (TFSA) so there was no tax consequence.

Here are some considerations before you decide to take action to sell: the valuation of the dividend stocks, the tax consequences, your portfolio diversification, and whether you already have other (same quality) dividend stock ideas in mind to place your proceeds.

It also helps tremendously to write a paragraph on why you’re buying a dividend stock in the first place. You can always refer to it if you’re thinking of selling.

Dividend stock valuations

If it’s a non-core dividend stock holding you’re thinking of selling, you might sell when it’s close to fairly valued. If it’s a core holding that you know will maintain or increase dividends, you might want to keep them for portfolio diversification purposes for your long-term dividend portfolio. After all, you need to hold shares to collect dividends.

What are the tax consequences?

If shares are in a taxable account, you need to consider the taxes you would pay on your capital gains. What’s left in your pocket after taxes is what you get to reinvest in new ideas. Are you ok with the capital gains tax bill? Are you in a high tax bracket? Those are questions you need to consider.

Portfolio diversification

For example, no matter how high your core holding utility stock might go, you might not want to sell because it’s a key part of your dividend portfolio construction. If you’re tempted, you might take partial profit and trade around the position.

Even though I felt a bit guilty, I took partial profits in my Brookfield Infrastructure core utility position before and managed to add back to the position again when it traded at lower levels.

Just keep in mind that when you realize profits, you risk not being able to get back in the quality stock, at least not any time soon, because you’ll require the market to provide a buying opportunity again.

Do you know where you’re investing the proceeds?

If you do decide to sell, make sure you already have other (same quality(?)) dividend stock ideas in mind to place your proceeds. What are the valuations of these new ideas?

In today’s high market, it might not be the best idea to jump from an expensive stock to another expensive stock for instance even if it results in greater income generation, as high-yield stocks tend to be slower growers.

What’s your original intention for the dividend stock?

When in doubt, go back to your original intention for the dividend stock. Did you buy the stock for income or total returns? Did you mean it as a trade or long-term holding?

Remember that you never have to sell out of a position entirely. There’s a middle ground in which you take partial profits which might be the best of both worlds as you’ll have the proceeds to invest elsewhere but also have kept your original dividend stock.

Fool contributor Kay Ng owns shares of Brookfield Infrastructure Partners. The Motley Fool recommends BROOKFIELD INFRA PARTNERS LP UNITS and Brookfield Infrastructure Partners.

More on Dividend Stocks

dividend stocks are a good way to earn passive income
Dividend Stocks

Want a 4.85% Average Yield? 3 TSX Stocks to Buy Today

These stocks still offer good yields for income investors.

Read more »

dividend growth for passive income
Dividend Stocks

3 Dividend Stocks That Are Growth Plays, Too

Finding top-tier dividend stocks that provide more than just their yield (also long-term upside) isn't easy. But these three stocks…

Read more »

Printing canadian dollar bills on a print machine
Dividend Stocks

Transform Your TFSA Into a Money-Making Machine With Just $10,000

Here's how you can use your TFSA to build real wealth and two top dividend growth stocks that are ideal…

Read more »

Yellow caution tape attached to traffic cone
Dividend Stocks

Why Chasing High Yields Is the Fastest Way to Lose Money

Here's why high-yield dividend stocks come with so much risk, and how to ensure the stocks you're buying are safe…

Read more »

dividend stocks are a good way to earn passive income
Dividend Stocks

1 Dynamic Dividend Stock Down 19% to Buy Now and Hold for Decades

This stock might have finally found a bottom.

Read more »

Abstract Human Skull representing AI
Dividend Stocks

How to Invest in AI Without Buying Tech Stocks

Learn how AI can positively impact your income. Explore investment options for growth and regular earnings in AI sectors.

Read more »

Piggy bank and Canadian coins
Dividend Stocks

How to Leverage a TFSA to Effectively Double Your Contribution

Aim to generate a mix of income and price appreciation to achieve $7,000 of returns a year, effectively "doubling" your…

Read more »

happy woman throws cash
Dividend Stocks

Beat The TSX With These Cash-Gushing Dividend Stocks

Explore the latest trends in stocks and learn how to identify safe dividend stocks for your investment portfolio.

Read more »