Should You Buy Tech Stocks in the Next Market Pullback?

The Russia-Ukraine war has brought the global markets closer to a potential crash. Should you buy tech stocks in this dip?

| More on:

The world has changed for businesses. In 2020, the pandemic brought the world onto the cloud, driving tech stocks to new highs. In 2022, the age-old cold war between the United States and Russia reignited in 2014. After years of diplomatic talks, Russian president Vladimir Putin declared war on Ukraine. He warned any country that gets in the way of its military operations would face consequences. 

Can businesses thrive in a war? 

The United States, Canada, and the United Kingdom imposed severe sanctions on Russia, blocking Russia’s access to international funding and technology. But several Asian and European countries that have significant trade relations with Russia maintained a neutral stance. These sanctions will disrupt global payments. 

Such an environment is not conducive for businesses or the economy to grow. Countries are interdependent on supplies. In global conflicts, countries look for alternatives, which may not be cheap but at least would secure supply. This fuels inflation. 

The Russia-Ukraine war impacts global tech stocks 

The war has created uncertainty around oil and natural gas supply. Oil prices surged above US$100/barrel, and European natural gas prices rose as much as 62%. The pandemic has already escalated inflation rates, and now the war is accelerating inflation. 

Tech companies are unable to pass on the inflation to customers. Tech stocks surged significantly during the pandemic, as the fiscal stimulus package left significant money at the disposal of Canadians. The after-effects of the stimulus were high inflation and a tech bubble. When the central banks decided to increase interest rates to curb inflation, investors rushed to book profits, and tech stocks fell. 

As the war threatens oil and gas supply, inflation is increasing once again. And this time, the money is going towards energy and other essentials, leaving little in the hands of consumers for non-essential items. Hence, tech stocks took a plunge. Stocks like Shopify and Dye & Durham slipped 31% and 20%, respectively, in February. iShares S&P/TSX Capped Information Technology Index ETF fell 11%. 

Should you buy tech stocks in the current dip? 

In this war, the United States and Canada have imposed sanctions on Russia, and Russia has banned Facebook. This war could impact the tech links between the two parties, as more countries take sides. There are fears that any escalation in war could go digital. Hence, Western countries have kept their cyberattack teams on high alert. 

Moreover, inflation and the economic impact of the war could pull down tech stocks. If you are thinking of buying tech stocks now, I would suggest buying in phases, as another decline is likely coming. Although Ukraine and Russia have agreed to hold talks, the environment will remain tense for some time. I cannot put a timeframe on it, but the market might remain bearish in March. 

This is the time to stay updated with the war news. When you look to buy a tech stock, look for one that is making profits. Most software-as-a-service (SaaS) companies have been making losses for years, as they strive to achieve the scale. Companies with strong balance sheets and positive cash flows might survive the global crisis, and the rest may or may not survive. It is difficult to tell, as war outcomes are unpredictable. 

Which stocks should you buy in these times? 

In times like these, index funds, ETFs, essentials, and resilient stocks are good investments. They will fall in the short term, as the war environment impacts their businesses. But they tend to recover, rebuild, and return to growth over time. This is the time to adopt passive investing. iShares Core S&P/TSX Capped Composite Index ETF (TSX:XIC) gives you diversified exposure to Canada’s economy. It has a high concentration in financials, energy, and materials stocks. 

Financials perform well in a growing economy, whereas energy and materials outperform the market in a war-like crisis. Oil and aluminum prices are breaking records as the war creates supply uncertainty. When Ukraine rebuilds after the war, the demand for aluminum and oil could increase significantly. The XIC ETF gives you the best of both scenarios, making it a buy any time. That explains the 0.27% decline year to date against Shopify’s 30%.

In a war-like situation, the priority is to safeguard your portfolio from long-term crashes. 

Should you invest $1,000 in Lithium Americas right now?

Before you buy stock in Lithium Americas, consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and Lithium Americas wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $21,345.77!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 24 percentage points since 2013*.

See the Top Stocks * Returns as of 4/21/25

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Randi Zuckerberg, a former director of market development and spokeswoman for Facebook and sister to Meta Platforms CEO Mark Zuckerberg, is a member of The Motley Fool's board of directors. The Motley Fool owns and recommends Shopify. Fool contributor Puja Tayal has no position in any of the stocks mentioned.  The Motley Fool recommends Meta Platforms, Inc.

Confidently Navigate Market Volatility: Claim Your Free Report!

Feeling uneasy about the ups and downs of the stock market lately? You’re not alone. At The Motley Fool Canada, we get it — and we’re here to help. We’ve crafted an essential guide designed to help you through these uncertain times: "5-Step Checklist: How to Prepare Your Portfolio for Volatility."

Don't miss out on this opportunity for peace of mind. Just click below to learn how to receive your complimentary report today!

Get Our Free Report Today

More on Tech Stocks

ways to boost income
Tech Stocks

1 Undervalued TSX Stock Down 18% to Buy and Hold

This TSX stock remains down but is due for a huge comeback for investors.

Read more »

grow money, wealth build
Tech Stocks

This TSX Stock Down 20% Could Triple Your Money by 2028

Down 20% from its 52-week high, this TSX stock is positioned to more than triple investor returns over the next…

Read more »

money goes up and down in balance
Tech Stocks

The Smartest Canadian Stock to Buy With $600 Right Now

The Canadian stock market has some big winners trading at discounted share prices, ripe for the taking, and here’s one…

Read more »

Muscles Drawn On Black board
Dividend Stocks

The Best Canadian Stocks to Buy Right Away With $4,000

Seeking strength from your investments? Then these are the three stocks to consider first.

Read more »

Investor wonders if it's safe to buy stocks now
Tech Stocks

Where Will BlackBerry Be in 4 Years?

With fresh partnerships and a tighter focus, BlackBerry is trying to lay the foundation for long-term growth.

Read more »

Start line on the highway
Tech Stocks

The Smartest Canadian Stock to Buy With $10,000 Right Now

Investors interested in tech can consider Constellation Software.

Read more »

Investor reading the newspaper
Tech Stocks

Dip Buyers Could Win Big: The Best Canadian Stocks to Buy Now

Canadian stocks have some big winners, and these three are a prime choice while shares are down.

Read more »

Data center servers IT workers
Dividend Stocks

If I Could Buy and Hold a Single Canadian Stock, This Would Be It

If you want a Canadian stock that's due for even more growth, this one is an easy "yes."

Read more »