Should You Go Easy on goeasy (TSX:GSY)? Buy, Hold, or Sell?

goeasy (TSX:GSY) stock fell 45% in a year, and recessionary pressures could pull it down further. Is this stock a buy at the dip?

| More on:

The non-prime lender goeasy (TSX:GSY) is in a risky business, but it has grown well. However, the rising interest rates and the market downturn pulled the stock down 45% in a year. Is this dip temporary? Should you go easy on goeasy and hold it throughout a recession, hoping it revives when the economy recovers? 

What is good for goeasy’s business? 

Giving short-term loans to Canadians who are rejected loans from banks helps goeasy earn a high yield of 39% on its loan portfolio. This yield is the total interest goeasy earned on overall loans after adjusting for defaults. That’s a good yield, given that its weighted average cost of borrowing was 4.9% in the second quarter. The wider the gap, the higher the operating margin (35.3%).

While high interest means high income, it also signals a higher risk of default. goeasy maintains a balance between the interest it charges and the loan default. For this, the key metric is the net charge-off rate, which states the percentage of the loan that the company cannot recover and puts in bad debt. 

goeasy has a target range of 8.5-10.5% for fiscal 2022, and its second-quarter net charge-off rate of 9.3% was within the target range. It is a good sign, because goeasy manages its risk by setting aside some allowance for credit losses. The loan-loss provision rate was 7.68% for the second quarter. A reasonably high consumer loan yield and the net charge-off rate within the targeted range show the company’s fundamentals are healthy.   

Why is goeasy stock falling? 

goeasy stock is falling because its previous year’s second-quarter metrics are better than metrics for the second quarter of 2022. Last year, many people paid off their loans from the stimulus money and took lower loans ($379 million loan origination). This reduced goeasy’s net charge-off rate to 8.2%, despite a 42.8% consumer loan yield. These metrics were too good compared to the pre-pandemic numbers; the net charge-off rate for 2019 13.3%. 

But the party was over when the Canadian government ended fiscal stimulus at the end of September 2021. From there began goeasy stock’s decline. The central bank is increasing interest rates and pulling back the stimulus money, making borrowing expensive. The first half of 2022 saw an approximately 70% surge in loan origination to $628 million because of pent-up consumer demand. Higher loan volume increases goeasy’s revenue by 30%. 

But the loan origination growth could slow in the second half of 2022, as inflation slows consumer demand. goeasy is banking on its new auto financing business for growth. But recessionary pressure could delay this growth, as the automotive industry grapples with supply issues. One of the largest auto companies, Ford Motor, warned of a US$1 billion inflation bill and delay in deliveries due to a supply shortage of auto parts. Moreover, the World Bank warned of a high risk of a global recession in 2023. 

All these numbers are fine, but as a shareholder, what should you expect from this stock?

What to expect from the stock

goeasy is a small-cap stock that pays regular dividends. At the same time, the company is growing its business by expanding into auto finance. It is gradually enhancing the credit profile of its customers and aims to bring them to the prime market. This growth is driving goeasy’s stock price, as it captures market share. The stock has surged 1,500% in 10 years, converting $2,000 to $30,000, excluding dividends. 

A recession could increase goeasy’s net charge-off rate, but it has enough liquidity ($1.09 billion) to fund organic growth till mid-2025. This means there is more downside for the stock in a bear market but with the scope for a bounce back when the economy recovers. 

If you bought the stock in 2021, keep holding it. You can invest a small amount every month through the next eight to 12 months of decline and reduce your purchase price. This way, you can enhance your upside in a bounce back. 

Fool contributor Puja Tayal has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Investing

combine machine works the farm harvest
Dividend Stocks

2 Strong Stocks Worth Putting Your $7,000 TFSA Contribution Into in 2026

Here are two top stocks that could be smart picks for your 2026 TFSA contribution.

Read more »

Happy golf player walks the course
Tech Stocks

Could This $97 TSX Stock Be Your Ticket to Millionaire Status?

Topicus looks like a “boring millionaire-maker” by compounding cash flow through steady software acquisitions across Europe.

Read more »

pumpjack on prairie in alberta canada
Dividend Stocks

How to Build a $50,000 TFSA That Pays You Consistently

These two monthly-paying dividend stocks are ideal for your TFSA to boost your tax-free passive income.

Read more »

Child measures his height on wall. He is growing taller.
Investing

5 Growth Stocks to Buy and Hold Forever

These growth stocks are positioned to generate durable growth, supported by sustained demand for their products and services.

Read more »

gift is bigger than the other
Stocks for Beginners

2 High-Potential Canadian Stocks That Could Be Ready to Break Out in 2026

These two Canadian stocks could be setting up for a strong run in 2026 and beyond.

Read more »

Data Center Engineer Using Laptop Computer crypto mining
Energy Stocks

Beyond Tech Stocks: This Utility is Powering the Data Centre Boom

Brookfield Renewable Corp. (TSX:BEPC) is a one-stop-shop dividend stock for investors looking to play the data center-driven green energy boom.

Read more »

rail train
Stocks for Beginners

Trade Wars Again? 3 Canadian Stocks to Buy and Hold

Trade-war jitters can punish the whole market, but these three TSX businesses look built to stay profitable through the noise.

Read more »

The TFSA is a powerful savings vehicle for Canadians who are saving for retirement.
Investing

Use a TFSA to Make $500 in Monthly Tax-Free Income

Wringing your hands over the passive income math? This TSX monthly income fund makes planning much easier.

Read more »