How to Invest in Retail Stocks When Everyone’s Talking About a Recession

A recession will arrive before you know it, but don’t ditch all retail stocks — especially these ones that are bound for greatness.

| More on:
man touches brain to show a good idea

Source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s premium investing services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Retail stocks can be a difficult investment during a recession. Even beforehand, with everyone worried the market is about to tank, why would you invest in something that’s about to be dropped?

Honestly, that’s precisely the reason. While everyone else is looking at other companies, letting retail stocks drop further and further, it’s the perfect time to swoop in. While retail companies may not do well during this period, there are certainly a few that will continue to do just fine and come out of the recession on top.

Here are some I’d consider.

Think long term

There are some retail stocks that have been around the block a few times — blocks that contain several recessions. One of those retail stocks is Canadian Tire (TSX:CTC.A).

Canadian Tire stock recently celebrated 100 years in Canada. From the Great Depression to the Great Recession, it’s managed to make it through. What’s more, it’s actually even managed to thrive. The company continues to see customers come to its locations, even as the market turns downwards.

The main reasons? Canadian Tire offers its own in-house products at cheaper prices. It then stocks up in bulk in its warehouses. So, it never runs out of products, and it never pays more than it has to. What’s more, the company continues to expand. Whether it’s Canadian Tire stock’s Triangle Rewards program or its e-commerce business, it continues to find ways of bringing Canadians to its doors.

Shares are down by just about 3% in the last year but up 22% year to date. Even so, it trades at a valuable 10.2 times earnings, with a dividend yield at 3.84%.

What’s doing well

Another way to look at retail stocks is to consider what’s been doing well throughout this downturn, a pandemic, and all the other junk recently. One such stock is Aritzia (TSX:ATZ). In this case, it’s definitely going to be a buy-and-wait situation.

Aritzia stock has shown time and again that it can beat out its own and analyst estimates. Despite consumers spending less, the company has seen its revenue increase 37.8% year over year during its recent third-quarter report. Net income increased 8.9%, and its adjusted earnings before interest, taxes, depreciation and amortization went up by 9.5%.

While Aritzia stock may drop during a recession, I would still buy it. It’s bound to rebound quickly out of it. Shares trade at 25.8 times earnings for now and are down 5% in the last year and 9% year to date.

Where consumers always go

No matter what, where will consumers go for products, even during a recession? We still need to eat and still have birthdays. We still live our lives, albeit on a tight budget. That is why Dollarama (TSX:DOL) is the last of the retail stocks I’d consider today.

While the other retail stocks are more a planning for after a recession, this one will help you through it. But only if you buy on a dip. Many investors have the same idea to feed into this stock that will do well even during downturns. Yet these investors go on to drop the stock on the other side.

With that in mind, wait for a dip from Dollarama stock. Shares are up 12% in the last year but just 2% year to date. So, it might be that we see more of a drop in the near future. Yet it’s certainly one I would get in on.

Should you invest $1,000 in Aritzia right now?

Before you buy stock in Aritzia, consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and Aritzia wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $20,697.16!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 29 percentage points since 2013*.

See the Top Stocks * Returns as of 3/20/25

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Amy Legate-Wolfe has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Aritzia. The Motley Fool has a disclosure policy.

Confidently Navigate Market Volatility: Claim Your Free Report!

Feeling uneasy about the ups and downs of the stock market lately? You’re not alone. At The Motley Fool Canada, we get it — and we’re here to help. We’ve crafted an essential guide designed to help you through these uncertain times: "5-Step Checklist: How to Prepare Your Portfolio for Volatility."

Don't miss out on this opportunity for peace of mind. Just click below to learn how to receive your complimentary report today!

Get Our Free Report Today

More on Investing

The TFSA is a powerful savings vehicle for Canadians who are saving for retirement.
Dividend Stocks

TFSA ‘Forever Holdings’: 4 Canadian Stocks for Sustained Tax-Free Growth

Add these four TSX dividend stocks to your self-directed TFSA portfolio to generate tax-free passive income for decades.

Read more »

Beware of bad investing advice.
Dividend Stocks

Where I’D Invest $1,000 in 3 No-Brainer Canadian Stocks Under $150

Want to invest $1,000 in some great stocks? Here's a trio that investors can buy at a discount right now…

Read more »

e-commerce shopping getting a package
Tech Stocks

Should You Buy Shopify Stock While It’s Below $120?

Shopify stock has had a strong growth story, but it probably isn't over yet.

Read more »

a person looks out a window into a cityscape
Metals and Mining Stocks

Why I’d Consider This Canadian Stock for My TFSA as Tariffs Reshape Markets

Cameco (TSX:CCO) stock could fortify your TFSA against tariff war headwinds, and provide growth opportunities during recessions

Read more »

A worker overlooks an oil refinery plant.
Energy Stocks

Top Energy Stocks to Invest in for 2025

Energy stocks are a solid choice for investors, but these could be the best option in 2025.

Read more »

cloud computing
Tech Stocks

How I’d Allocate $1,000 in Tech Stocks in Today’s Market

Investing regularly in undervalued tech stocks such as RingCentral should help you derive outsized gains in 2025 and beyond.

Read more »

Blocks conceptualizing Canada's Tax Free Savings Account
Dividend Stocks

The 1 Canadian Stock I’d Buy and Hold Forever in a TFSA

This Canadian stock is a strong option for any TFSA, and here's why.

Read more »

Asset Management
Stocks for Beginners

Got $3,000? How I’d Distribute it Among 3 Growth Stocks for Decade-Long Appreciation 

The market crashed after Trump's tariffs became effective on April 2. You can still make money in this market with…

Read more »