Better Buy: Aritzia Stock or Lululemon?

Retail stocks such as Aritzia and Lululemon have delivered contrasting returns to investors in 2023. Which is a better stock to buy today?

| More on:
Women's fashion boutique Aritzia is a top stock to buy in September 2022.

Source: Getty Images

Canadian companies such as Aritzia (TSX:ATZ) and Lululemon Athletica (NASDAQ:LULU) are part of the retail sector. While the two retail entities compete in similar niches, both have experienced contrasting trends in share prices this year. While ATZ stock is down 49%, shares of Lululemon have surged 19% year to date.

Let’s see which of the two stocks is a better buy right now.

The bull case for Aritzia stock

Valued at a market cap of $2.67 billion, Aritzia stock is down 60% from all-time highs, allowing you to buy the dip. Last month, Aritzia announced its results for the fiscal first quarter (Q1) of 2024 (ended in May) and reported revenue of $463 million, an increase of 13% year over year. However, top-line growth declined significantly, given it rose 65% in the year-ago period.

Created with Highcharts 11.4.3Aritzia + Lululemon Athletica Inc. PriceZoom1M3M6MYTD1Y5Y10YALL1 Jan 202311 Aug 2023Zoom ▾Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '230www.fool.ca

The U.S. remains a key driver for Aritzia, as sales were up 22% south of the border, accounting for 54.4% of total sales. Its active client base in the U.S. has almost doubled in the last two years, allowing the company to gain significant traction in the world’s largest economy.

However, its narrowing profit margins amid elevated inflation levels are a cause for concern. For instance, its gross margins fell to 38.9% from 44.3% in the year-ago period. Its net income also fell by 47.5% to $17.5 million in the May quarter.

Aritzia plans to open eight new boutiques and reposition or expand four other outlets in the U.S. this year. Six of the eight new boutiques will open in the second half of the fiscal year, allowing Aritzia to end 2024 with sales of $2.3 billion, an increase of 4.3% compared to 2023. However, its adjusted earnings per share are forecast to fall to $0.92 from $1.86 in this period.

Priced at 26 times forward earnings, ATZ stock is not too expensive, given its earnings might double to $1.89 per share in fiscal 2025.

Analysts tracking Aritzia stock remain bullish and expect shares to surge 50% in the next 12 months.

The bull case for Lululemon stock

Lululemon is a much bigger company, valued at US$48.8 billion by market cap. It reported sales of US$8.1 billion in fiscal 2023 (ended in January), indicating revenue surged by 26.5% annually in the last three years, despite the COVID-19 pandemic, supply chain disruptions, inflation, higher interest rates, and a sluggish economy.

Its stellar growth continued in fiscal 2024, as sales rose 24% to US$2 billion in Q1. Adjusted earnings grew 54% to US$2.28 per share, easily surpassing consensus estimates.

Lululemon forecasts sales to touch US$12.5 billion by fiscal 2026, and at the current price-to-sales multiple, shares might surge around 50% in the next two years.

While the U.S. accounts for 65% of total sales for the company, its revenue grew by a stellar 80% in China in Q1. International markets remain a key revenue driver for Lululemon in the upcoming decade.

Due to its strong brand appeal, Lululemon enjoys a significant competitive advantage. It has managed to maintain gross margins of over 55% in the last five years, despite multiple headwinds. Online sales now account for 42% of total revenue, which is another driver of profit margins.

The Foolish takeaway

While Aritzia stock is cheaper than Lululemon, it is also a riskier investment. Lululemon enjoys a wider economic moat and higher profit margins, allowing it to deliver consistent cash flows across market cycles.

Should you invest $1,000 in Lululemon Athletica Inc. right now?

Before you buy stock in Lululemon Athletica Inc., consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and Lululemon Athletica Inc. wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $21,345.77!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 24 percentage points since 2013*.

See the Top Stocks * Returns as of 4/21/25

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Aditya Raghunath has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Aritzia. The Motley Fool recommends Lululemon Athletica. The Motley Fool has a disclosure policy.

More on Tech Stocks

Person uses a tablet in a blurred warehouse as background
Tech Stocks

My Top 2 TSX Tech Stocks: Smart Bets for Canadian Technology Exposure

Here's why Kinaxis (TSX:KXS) and Shopify (TSX:SHOP) remain two of my top TSX tech stock picks in this current market,…

Read more »

semiconductor manufacturing
Tech Stocks

The Smartest Small-Cap Stock to Buy With $900 Right Now

With its strong foothold in high-growth sectors, this small-cap stock can navigate economic uncertainties well and deliver massive gains.

Read more »

A shopper makes purchases from an online store.
Tech Stocks

If I Could Only Buy and Hold a Single Growth Stock, This Would Be It

Despite strong buying on positive investor sentiment, this healthy growth stock still trades at a discount.

Read more »

Car, EV, electric vehicle
Tech Stocks

Blackberry: Buy, Sell, or Hold in 2025?

Blackberry is a high risk, but potentially high reward stock suitable for some torque in a well-diversified portfolio.

Read more »

stocks climbing green bull market
Tech Stocks

Why CAE Stock Popped 9% After Earnings

Few Canadian stocks offer the stability and growth as this one, especially after earnings.

Read more »

The letters AI glowing on a circuit board processor.
Tech Stocks

The Smartest AI Stock to Buy With $2,200 Right Now

This AI stock is posied to grow revenue and free cash flow at an enviable rate through 2028. Is the…

Read more »

Tech Stocks

The Smartest Tech Stock to Buy With $4,000 Right Now

Down almost 50% from all-time highs, this tech stock offers significant upside potential to shareholders in May 2025.

Read more »

Income and growth financial chart
Tech Stocks

2 Canadian Stocks That Could Turn $10,000 Into $100,000

If you're looking for growth and income, these two are some of the best options out there.

Read more »