Better Buy: Air Canada Stock vs. Shopify

Air Canada (TSX:AC) and Shopify (TSX:SHOP) are two of the most intrigung upside plays for 2024.

| More on:

Air Canada (TSX:AC) and Shopify (TSX:SHOP) really stand out as battered bargains with a lot of runway if they’re to see their now seemingly distant all-time highs again in the near future. Indeed, Air Canada has flown into turbulence since the 2020 stock market crash, while Shopify fell off a cliff in late 2021 and the first half of 2022.

Shopify stock: How much hotter can the e-commerce kingpin get?

As for Shopify, it’s been a darling of late, surging around 71% in the past year alone. Despite the run off its lows, shares are nowhere close to their 2021 peak levels. At $108 and change, the stock needs to essentially double to see new highs again.

Though unlikely in 2024, I do think SHOP stock is more than capable of breaching new heights as it continues to empower its merchants with impressive new technologies. As Shopify shifts gears from logistics to other tech (think generative artificial intelligence), the SHOP stock growth narrative becomes that much more interesting for young Canadian growth investors.

After SHOP stock’s recent rally, shares have become somewhat pricy. At least pricy enough to be downgraded by some analysts out there. That said, the shares are pricy as some of the hottest AI stocks south of the border?

Probably not. In fact, I’d argue Shopify stands out as one of the expensive growth stocks that stands to benefit from the one-two combo of lower interest rates and a pick-up in the AI boom. And let’s not forget about the potential for consumers to spend more money across their favourite digital retailers.

All considered, it’s hard not to love Shopify stock again, given how the tides have gradually shifted back in favour of the Canadian titan that now boasts a respectable market cap of $138.6 billion. Shopify’s the real deal. And its rally may be tough to stop if the tech sector doesn’t “correct” in a way that the bears expect it to.

As rate cuts add up over time, Shopify stock stands out as one of the most exciting plays on the TSX Index once again. I don’t expect this to change, even if Canada’s economy hits a few potholes in the coming months. At the end of the day, Shopify’s in it for the long haul, and it will make moves that stand to bolster its prospects.

Air Canada stock’s tough ride could continue

The Canadian airline has had its fair share of glimmers, but nothing has really helped propel the stock back to cruising altitude. There always seems to be something that drags Air Canada closer to the ground. It can be a frustrating experience as an investor, but I do think shares of AC offer a great risk/reward profile for 2024, as the firm finally begins to see a few headwinds fade as new tailwinds stand to step in and take their place.

Air Canada seems stuck in the $18 range after its late-summer plunge in 2023. If Canada is headed for a recession, I think bargain hunters have plenty of time to punch their ticket to board.

Indeed, turbulence may not be rewarded this year unless the economy surges higher in the back half. That’s always a possibility, but don’t count me as a raging bull on shares of AC just yet.

The Foolish bottom line

Shopify stock’s quarterly earnings results are up ahead, and it may be wise to watch the stock that’s sure to be a major mover. I think results could impress by enough to help add more heat to the recent run. Either way, I’m interested in hearing a bit more about the firm’s road ahead, specifically on the AI front, as investors tune into the coming conference call.

As for Air Canada, I’d be more cautious as a Canadian recession could continue to take a bite out of air travel demand. Between the two, SHOP stock seems to be more timely.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Joey Frenette has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Shopify. The Motley Fool has a disclosure policy.

More on Investing

Woman running in front of pack in marathon
Dividend Stocks

If the Fed Keeps Cutting Interest Rates, This Stock Will Be a Winner

Down over 40% from all-time highs, Brookfield Renewable is a TSX dividend stock that offers you an attractive yield today.

Read more »

data analyze research
Dividend Stocks

Down 9%, This Magnificent Dividend Stock Is a Screaming Buy

Take this top dividend stock and buy it up while it's still down, because it won't be down for long.

Read more »

Hourglass projecting a dollar sign as shadow
Dividend Stocks

This Canadian Dividend Stock Pays $0.72 Per Share: Time to Buy?

A Canadian dividend stock attracts income-oriented investors because of its generous and dependable monthly payouts.

Read more »

A person looks at data on a screen
Dividend Stocks

Lock In a 7.2 Percent Dividend Yield With This Royalty Stock

Alaris Equity Partners is a high-dividend stock that remains an attractive buy for income-seeking investors in November.

Read more »

tsx today
Stock Market

TSX Today: What to Watch for in Stocks on Monday, November 18

Canada’s consumer inflation report and the U.S. manufacturing and existing home sales data will remain on TSX investors’ radar this…

Read more »

exchange traded funds
Dividend Stocks

1 Top High-Yield Dividend ETF to Buy to Generate Passive Income

BMO Canadian Dividend ETF (TSX:ZDV) is a great income ETF for those seeking a safe but generous passive-income boost.

Read more »

bulb idea thinking
Stocks for Beginners

2 No-Brainer Stocks to Buy With Less Than $1,000

There are some stocks that are risky to even consider, but not these two! Consider these stocks if you want…

Read more »

space ship model takes off
Investing

These 2 Small-cap Stocks Offer Massive Return Potential

If you invest exclusively in blue chips and large caps, you may miss out on some fantastic growth opportunities that…

Read more »