How to Identify “Goldilocks Stocks” in Today’s Bullish Market

These “Goldilocks stocks” provide investors with the perfect scenario of stocks to buy as we head towards a stronger market.

| More on:

Investors are on the precipice of greatness these days. While we aren’t in a bull market yet, we are so close. And that makes it the perfect time to get in on some amazing stocks due to recover and rebound with massive returns.

In fact, one might call it “just right.”

That’s why today we’re going to look at the best “Goldilocks” stocks on the market. How to find them, where to find them, and some to consider.

What are “Goldilocks stocks”?

“Goldilocks stocks” refer to stocks that are perceived to be in a “just right” condition – neither too risky nor too conservative, balancing growth potential and stability. These stocks exhibit steady growth rather than explosive or volatile increases. They are often found in sectors with consistent demand and sustainable business models.

Goldilocks stocks are typically priced reasonably compared to their earnings and growth prospects. They aren’t overly expensive like some high-growth tech stocks, nor are they extremely undervalued, which could indicate underlying issues.

Companies classified as Goldilocks stocks generally have predictable and stable earnings. This consistency provides reassurance to investors looking for steady returns.These stocks offer a balance of risk and reward. They are not as risky as speculative stocks but still provide more growth potential than very conservative investments like blue-chip stocks or bonds.

The top Goldilocks stocks to buy

When considering Goldilocks stocks then, there are a few that come right to mind. These would be ones in the consumer staples, healthcare, and utilities sectors. With that in mind, here are three investors will want to consider.

First we have Metro (TSX:MRU), a major food retailer in Canada with a consistent revenue stream due to its large network of grocery stores and pharmacies. The company has shown steady growth in earnings and revenues, driven by strategic acquisitions and expansion. Metro often trades at a reasonable price-to-earnings (P/E) ratio compared to its industry peers, making it a balanced investment. It also holds a 1.84% dividend yield as of writing.

Then we have Bausch Health Companies (TSX:BHC). Bausch Health is a diversified healthcare company with a strong portfolio of pharmaceutical products, medical devices, and over-the-counter products, ensuring stable demand. The company has a robust pipeline of new products and ongoing global expansion efforts that contribute to its growth prospects. Bausch Health has been working on reducing its debt and improving its financial health, making it a more stable investment.

Finally, Fortis (TSX:FTS) also looks like an excellent buy. Fortis stock is a leading North American utility company with a diversified portfolio of regulated utilities, providing stable and predictable earnings. The company has a 50-year history of paying and increasing dividends, making it attractive for income-focused investors. As a utility, Fortis operates in a regulated environment, which reduces its business risk and ensures steady cash flow.

Bottom line

If you’re looking for Goldilocks stocks, each of these provide investors with a strong growth opportunity. Couple that with dividends, and you’re in for a portfolio that’s going to be “just right.”

Should you invest $1,000 in Suncor Energy right now?

Before you buy stock in Suncor Energy, consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and Suncor Energy wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $21,345.77!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 24 percentage points since 2013*.

See the Top Stocks * Returns as of 4/21/25

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Amy Legate-Wolfe has no position in any of the stocks mentioned. The Motley Fool recommends Fortis. The Motley Fool has a disclosure policy.

Confidently Navigate Market Volatility: Claim Your Free Report!

Feeling uneasy about the ups and downs of the stock market lately? You’re not alone. At The Motley Fool Canada, we get it — and we’re here to help. We’ve crafted an essential guide designed to help you through these uncertain times: "5-Step Checklist: How to Prepare Your Portfolio for Volatility."

Don't miss out on this opportunity for peace of mind. Just click below to learn how to receive your complimentary report today!

Get Our Free Report Today

More on Stocks for Beginners

Income and growth financial chart
Tech Stocks

2 Canadian Stocks That Could Turn $10,000 Into $100,000

If you're looking for growth and income, these two are some of the best options out there.

Read more »

ETF stands for Exchange Traded Fund
Dividend Stocks

The Best Canadian ETFs $1,000 Can Buy on the TSX Today

If you're looking for ETFs that can turn $1,000 into strong cash flow, then these are the ones I'd go…

Read more »

dividend growth for passive income
Dividend Stocks

4 Canadian Dividend Stocks to Buy and Hold for the Next 20 Years

These dividend stocks can certainly stand the test of time, and have already done so for many investors.

Read more »

A woman shops in a grocery store while pushing a stroller with a child
Dividend Stocks

1 Practically Perfect Canadian Stock at All-Time Highs to Buy Now and Hold for a Lifetime

This top Canadian stock owns many of the brands Canadians use every day, checking all the essential boxes.

Read more »

analyze data
Stocks for Beginners

The Best Canadian Stocks to Buy Right Away With $30,000

These three top Canadian stocks have one thing in common: stability. Let's get into why.

Read more »

Stocks for Beginners

1 Magnificent Canadian Stock Down 37% to Buy and Hold Forever

The Canadian stock we're discussing may not seem essential, but parents would argue otherwise.

Read more »

Piggy bank with word TFSA for tax-free savings accounts.
Dividend Stocks

How I’d Structure My TFSA With $14,000 for Almost Constant Monthly Income

These four choices could make any $14,000 investment a strong one, especially with solid dividends that will stand the test…

Read more »

Muscles Drawn On Black board
Dividend Stocks

The Best Canadian Stocks to Buy Right Away With $4,000

Seeking strength from your investments? Then these are the three stocks to consider first.

Read more »